Recruiting for Generations X & Y

In today's recruiting market, it is critical that your benefits package is competitive to attract the best employees you can find. Electing to offer supplemental benefits means that business owners can provide benefits a la carte style, giving employees the freedom to pick and choose the benefits they want. Offering supplemental benefits costs employers next to nothing and enables small businesses to compete with the large employers. It also affords employees access to various types of insurance coverage, typically with looser underwriting requirements and at lower group rates. 

"Generations X and Y workers at small businesses say they are willing to pay for a wider variety of voluntary employee benefits if their employer is able to provide them… Generation X is roughly defined as people born in the early 1960s to the early 1980s, while Generation Y is those born between the early 1980s and early 2000s.

With fewer years in the workforce than workers from the baby boomer generation, Gen X and Gen Y workers have seen the effects of a weak economy on their personal finances. This stress and instability have younger workers turning to their employers for help." Continue reading this article "Gen X and Y Employees: Add More Benefits to the Workplace Menu," by Patty Kujawa on the Workforce website.

We provide a number of prestigious benefit plan offerings that are available to client employees, many of which require no employer contributions or minimum enrollment constraints. Adding supplemental benefits (such as life, cancer, or disability insurances) makes more sense than making cuts in critical areas of a business and helps you attract the right employees for your company. Contact us today to learn more and see how we can help you offer a more attractive benefits package.

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